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Thousand Islands Land Trust

A New Digital Gateway

The Thousand Islands Land Trust (TILT) is a nonprofit conservation organization dedicated to protecting the unique natural and cultural landscapes of the Thousand Islands region in upstate New York. Since its founding in 1985, TILT has preserved over 12,000 acres through conservation easements, land acquisitions, and public-access projects that connect people to nature.

Challenge
Solution

TILT’s outdated Drupal 7 site was difficult to manage, visually dated, and no longer meeting core needs like guiding visitors, showcasing conservation work, or supporting donations. Gecko migrated the site to WordPress and led a full redesign centered on user experience—streamlining navigation through audience journey mapping, creating intuitive pathways for hikers, donors, and professionals, and delivering a refreshed, mobile-friendly platform built for long-term sustainability. Following launch, TILT extended the partnership by engaging Gecko to design and configure interactive A/V displays for its new Discovery Center, connecting people to place both online and in person.

Key
Stats
growth in volunteer sign-ups after simplifying calls-to-action
18%
40%
increase in time spent on preserve pages after launch, showing deeper visitor engagement with conservation content
15-20%
lift in online donations within the first six months, reflecting stronger community support and giving

“Working with Gecko has been nothing short of amazing! Their creativity, attention to detail, and passion for their work shine through in every step. We look forward to continuing our partnership for many years to come!

Terra Bach
Thousand Islands Land Trust | Director of Development & Communications