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Bigfoot Cookie Company

From AI to A-Game: A Sweet Rebrand

Bigfoot Cookie Company is a playful, personality-filled bakery serving up fresh-baked cookies and coffee—with a mythical twist. The team came to Gecko ready for a full rebrand that better reflected their fun-loving spirit and growing ambitions, starting with a bold new name and visual identity.

Challenge
Solution

The Bigfoot Cookie Co. founders had a clear vision—a cookie-toting Sasquatch sipping coffee—but needed professional help turning their AI-assisted sketches into a polished, versatile identity. Gecko refined the concept into a custom, production-ready logo that captured the brand’s charm and approachability, then brought it to life through a dynamic new website with playful motion, a browsable cookie menu, personality-packed FAQs, and seamless online ordering.

Deep Woods
#112725
Sugar
#f5efed
Caramel
#dca460
Soft Yellow
#fbf6cb
Forest Green
#00594a
Earthy Brown
#352624
AI-Inspired, Cost-effective Rebrand
Transformed early AI-generated creative explorations into a distinctive, polished brand identity
Connected Across Every Channel
Seamless website-to-social integration strengthened brand visibility and fostered a more engaged online community.
Built for Easy Updates
Flexible site structure empowers the Bigfoot Cookie team to easily update menus, promotions, and seasonal offerings in-house.